The "old" New owners are back!
Twist of Gray isn’t just a brand—it’s a story of family, resilience, and a passion for effortless style. Founded by Tanya and Liam, the brand is named after their greatest inspiration: their son, Grayson. As parents, entrepreneurs, and dreamers, they set out to create something meaningful—beautifully crafted headbands that blend style, comfort, and confidence.
After a 3 year hiatus after selling the business to Kelly it just felt right for us to make a come back and the timing for kelly was perfect after her doing such a great job whil we were away.
The idea for Twist of Gray came from Tanya’s own search for chic, comfortable, and practical accessories that could keep up with a busy lifestyle. Whether it was rushing out the door for school drop-offs, running a business, or heading out for date night, she wanted a solution that made effortless style possible. That’s when the vision for Twist of Gray was born—luxury headbands designed for real women with real lives.
Together, Liam and Tanya have built Twist of Gray with love, care, and a deep understanding of what women want in everyday fashion. Every piece is crafted with high-quality, eco-friendly fabrics and designed to be as versatile as the women who wear them.
At the heart of it all is Grayson, their greatest joy and motivation. His name in the brand is a reminder of why they started—to build something lasting, meaningful, and family-driven.
Welcome back to Twist of Gray Round 2, where confidence is as effortless as slipping on your favorite headband.
FYI: please watch our latest video on youtube as we have some exciting changes on the way with 30 days of giveaways and a re-Brand on the way.
We are so happy to be back,
Tanya
xxx